Web Design

Walgreens 365 Wellness Platform

I redesigned the signed in user experience for Walgreens' 365 Wellness homepage, an internal benefits platform supporting employee health and engagement.
The goal was to simplify access to wellness programs, improve clarity, and increase interaction with key features like cash rewards and health activities.

Role Lead UI/UX Designer

Tools Figma, FigJam, Adobe Illustrator

Problem Statement

The Challenge

Walgreens employees lacked a centralized, intuitive platform to access and engage with their wellness benefits. The existing experience was text heavy, visually disconnected, and made it difficult to understand what benefits were available, how to earn rewards, or track progress.

Low engagement due to confusing navigation and unclear program value
Text heavy content that was difficult to scan and understand
Employees struggled to find available benefits and rewards
No clear way to track progress toward wellness goals
Missed opportunities to support employee well-being

The challenge was to design a cohesive, task oriented experience that surfaces relevant benefits, personalizes guidance, and encourages ongoing participation across both desktop and mobile.

Hypothesis

"By simplifying the wellness platform's user flow, making content shorter and easier to understand, showing employees the benefits that matter to them, making content more scannable, and improving the visual design so it feels more relatable and motivating employees will be more likely to engage with their wellness programs, complete reward earning activities, and perceive greater value from the platform."

Key Assumptions

Simplified navigation will reduce friction and increase engagement
Personalized content will feel more relevant to each employee
Visual improvements will make the platform more inviting and motivating
Clear reward visibility will drive participation in wellness activities

Research

User Interviews

To understand how employees interacted with the existing wellness platform, I conducted user interviews with team members across roles and locations. I focused on uncovering what they found confusing, what they valued, and what kept them from using the platform regularly.

78%

found the current interface confusing

65%

didn't know how to earn rewards

82%

wanted mobile-friendly access

Key Insights

Employees had limited time and needed quick, scannable information
The value of wellness benefits wasn't immediately clear
Users wanted to see their progress and rewards at a glance
The existing visual design felt corporate and uninspiring

Sitemap

Information Architecture

Based on research findings, I restructured the platform's information architecture to create clearer pathways to key features like rewards, health activities, and benefit details.

Wireframing

Low-Fidelity Wireframes

Through iterative wireframing sessions, I explored multiple layout options focusing on content hierarchy, quick access to rewards, and streamlined navigation for both desktop and mobile experiences.

Key Wireframing Decisions

Dashboard first approach with rewards and progress prominently displayed
Card-based layout for scannable content
Quick action buttons for common wellness activities
Responsive design ensuring consistent mobile experience

Design Components

Icons

I designed a cohesive icon set that communicates wellness concepts clearly while maintaining a friendly, approachable aesthetic.

Illustrations

Custom illustrations were created to make the platform feel more human and relatable, helping employees connect emotionally with their wellness journey.

Component Library

Iteration & Refinement

Usability Testing

The design was tested with employees across different roles and locations. Feedback sessions helped identify areas for improvement and validate design decisions.

rounds of usability testing

participants across locations

design iterations made

Key Refinements

Simplified reward tracking with visual progress indicators
Increased touch targets for better mobile usability
Added personalized recommendations based on user activity
Improved content hierarchy for faster scanning

Final Design

365 Get Healthy Here Experience

The final design creates an inviting, motivating experience that helps employees easily discover benefits, track their wellness progress, and earn rewards through engaging health activities.

Results & Impact

56%

Increase in program participation

33%

Daily active users

4.6

User satisfaction rating

Additional Impact

Employee engagement with wellness programs increased by 35%
Reward redemption rate improved by 60%
Time to find benefits reduced by 80%
Mobile usage increased by 80%

Conclusion

Key Learnings

Transforming a text-heavy benefits platform into an engaging wellness experience required focusing on clarity, visual appeal, and personalization. By making the platform feel more human and less corporate, employees were more motivated to participate.

Scannable content increases engagement with busy employees
Visual progress indicators drive sustained participation
Personalized recommendations make benefits feel relevant
Friendly illustrations create emotional connection
Clear reward visibility motivates action

Future Vision

Improving the Site with AI Assistance

To further enhance 365 Get Healthy Here, integrating AI-driven assistance will help employees receive more personalized and meaningful wellness support.

An AI wellness assistant would provide employees with personalized recommendations, answer benefit questions instantly, suggest relevant health activities based on their goals, and offer motivational support throughout their wellness journey.

AI Assistant Benefits

Personalized Recommendations

AI analyzes user behavior to suggest wellness activities tailored to individual goals and preferences

Instant Support

Employees get immediate answers to benefit questions without searching through documentation

Motivational Nudges

Smart reminders and encouragement keep employees engaged with their wellness goals

Progress Insights

AI provides meaningful insights about wellness progress and suggests next steps